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kalen
Cole Haan
Environmental
Design
CHALLENGE
Use ecommerce imagery to push specific styles of shoes from the Cole Haan collection for instore shopping. The environmental design must look high level and within the scope of the Cole Haan rebrand.
OUTCOME
Kalen designed large posters that embody the lightness of the Cole Haan ZERØGRAND collection, emphasizing the smart attributes of comfort and innovation without alienating the high level brand value.
SERVICES
Design
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