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kalen
Club Monaco
Email Design
CHALLENGE
Create ongoing emails to drive traffic to Club Monaco's new ecommerce site that captures their branding, style, and culture.
OUTCOME
Kalen created emails that further the Club Monaco brand and visual storytelling without diluting its culture or creativity, which so often happens with fashion mass emailing strategies that prioritize revenue over brand value and development. In every email, the Club Monaco lifestyle and culture were prioritized before selling merchandise.
SERVICES
Email Design
Art Direction for Clothing Still Life
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