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kalen

75 Kenmare

Art Direction, Print + Digital Design 

CHALLENGE

 

Design the concept of a building’s architecture and its brand and digital presence before the developers break ground. A possible collaboration with Lenny Kravitz as the interior designer was considered.

OUTCOME

Through conversations with socialites, we discovered that high-asset individuals purchase luxury real estate in NoLita not only for its investment value but also for the vibrant culture and nightlife of this beloved neighborhood. The art direction centers around fun and nightlife. I curated architectural and interior design directions that complement Lenny Kravitz’s rich style while appealing to modern property investors.

SERVICES

UX/UI Design for App Develop

Content Editorial Deck

Design Blog

Brand Identity Design (Typemark courtesy of Rode designer)

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